The story so far
- Apple Refreshes iMac and MacBook Pro With M6 Chips8 sources
- Apple Unveils First Touchscreen MacBook ProYou are hereLatest
Updated 42m ago · Tech
Apple Unveils First Touchscreen MacBook Pro
Apple released its first touchscreen laptop Wednesday at an event in Los Angeles. It is calling the machine MacBook Pro with ProLED XDR Display.
- $2,899 starting price for the 14-inch model; 16-inch starts at $3,399.
- Uses existing M5 Pro and M5 Max chips, not the new M6.
- Runs MacOS, with an OLED display and a lighter build.
- Prices mark notable increases over existing MacBook Pro models.
Why it matters: Apple leaders rejected touchscreen laptops for years, while Windows machines have offered them for over a decade. Steve Jobs called them "ergonomically terrible" in 2010.
- 11% drop in Apple's third-quarter shipments, IDC estimates.
- 17% of notebooks shipped globally this year will have touchscreens, per IDC.
How 15 sources split on this story
Source landscape
Factuality
High
Mixed
Low
Strong LeftLeftLean LeftCenterLean RightRightStrong Right
Political Bias
Coverage by lean
15 sources · 34 articles · 47% Left coverage
Where they split: Coverage differs on whether buyers want touch at all or mainly want more memory and faster chips for AI work.
Center coverage, 7 sources: The center sees a major reversal by new CEO John Ternus amid a laptop slump and rising prices.
CNBC52mHands-on with Apple's first touchscreen laptop: Touch is totally optionalCTV News6hApple shows first touchscreen laptops amid product blitzEngadget3hApple's PROLED XDR Display Has A Cringy Name But Incredible SpecsCNET2hThe MacBook Pro OLED Isn't the Touchscreen Mac I Was Looking For - CNETBloomberg6hApple Unveils Touch-Screen MacBook Pro, Reversing Longheld Jobs StanceForbes5hApple Reveals Touchscreen MacBook Pro Starting At $2,899—Here’s What Buyers GetUSA Today5hApple just unveiled its first touchscreen MacBook. See prices, specs
Left coverage, 7 sources: The left sees a long-awaited, hands-on moment as Apple finally yields to demand for touch Macs.
The Verge5hHere’s how macOS is changing for touchscreensGizmodo1hWho Is the Touchscreen MacBook for, Exactly?CNN4hApple just dropped the touch screen MacBook Pro OLED we’ve waited years forThe Independent2hMacBook Pro with touchscreen first impressions: Tapping your laptop display is not even the most exciting bitBusiness Insider5hApple's first touchscreen MacBook Pro costs nearly $3,000TechCrunch6hApple launches its new touchscreen MacBook Pro | TechCrunchThe New York Times6hApple Unveils Its First Touch-Screen MacBook Pro
Right coverage, 1 sources: The right sees Apple abandoning an old aversion as it caps a holiday-season product blitz.
What’s next: The laptop goes on sale Nov. 6.
- Ryan Reith of IDC said success hinges on software. "This is really a user interface and software thing," he said.
- Will buyers pay higher prices for touch without a performance boost?
- How will MacOS adapt its interface for touch input?
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